Lead Generation Specialist

Posted by James Obermayer on Sep 10, 2013 9:13:00 AM

Tags: Lead Generation, B2B Marketing, Guest Blogs

2 Comments

Should Marketing Be Compensated On Revenue?

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.

Some have heard me say in interviews and on SLMA..

Lead Generation Specialist
1 Comment

Advice to Steve, a Down-and-Almost-Out Sales Manager: Telemarket Old Leads First!

James Obermayer, Executive Director and CEO of the  Sales Lead Management Association  and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.

During a breakfast meeting with Steve last..

Lead Generation Specialist
1 Comment

Wanna Win? Jump Up the Lead Quantity and Add Nurturing!

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.

It’s way ‘old-school’ to try and kick-start..

Lead Generation Specialist
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Marketing Communications Managers Must Know the Sales Quotas!

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.

How can marketing communications managers know..

Lead Generation Specialist

Posted by Bob Apollo on May 15, 2013 7:13:00 AM

Tags: Sales Process, B2B Sales, Guest Blogs

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The Real Reason Sales People Struggle to Close Opportunities

This article was originally published by Bob Apollo on his blog Accelerating Revenue Growth: the Inflexion-Point Blog.

As CEO of UK-based Inflexion-Point Strategy Partners, Bob works with the leadership teams of..

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How Much Leads Cost

I review a lot of content on this topic and am amazed at what I find written about lead cost. For example:

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It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..

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I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..

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