PointClear provides super-targeted account-based marketing services, including lead generation, qualification, and nurturing. We support complex B2B sales process with 100% sales-qualified leads.
PointClear provides clients with the qualified leads that B2B companies need to drive revenue. Our account-based marketing approach means your sales reps spend more time selling—and less time culling through raw, unfiltered leads.
In addition to identifying highly qualified revenue opportunities, we provide the market coverage and intelligence clients need to succeed. We not only identify and nurture sales-ready buyers, but through our outreach we introduce clients’ products and services to the entire market—making sure no opportunities are lost because buyers weren’t aware. In addition, we gather valuable intelligence about the market: Who’s in what position, what are current initiatives, and what inroads is the competition is making. Opportunities, coverage, intelligence … only PointClear delivers all three.
The best way to empower sales is to generate fewer, but better qualified leads. PointClear account-based marketing associates accomplish this by establishing meaningful dialogue with prospects. They then turn over accounts that are already engaged and knowledgeable about your offerings, increasing likelihood of a completed sale.
The misconception that building an internal team gives you more control and costs less is widespread. In reality in-house teleprospecting costs more than outsourcing. In addition to labor, commissions, and benefits, there are additional costs like equipment, overhead, management, and administration to factor in. Plus there are costs associated with employee turnover, including rehiring, retraining, and lack of productivity when a position is vacant. Harder to calculate is the high price of dissatisfaction among the six-figure field sales team members who aren’t properly supported when internal sales people leave.
B2B companies offering complex products and services in technology, healthcare, business services and other industries, including Microsoft, Optum, Saas Optics, Xeeva, and many large- and mid-size companies.
PointClear provides the account-based marketing services—including response management, and lead generation, qualification and nurturing—that move your prospects through the sales cycle—and help you close more deals. By applying our analytical approach and ability to engage at the c-level, we turn your targets to suspects; your suspects to customers; your customers to advocates.
While there are lead generation firms adept at passing along names or setting appointments, they fail to deliver when it comes to sales performance, and ultimately fail to impact the bottom line. In contrast, PointClear focuses on identifying and nurturing the best prospects. This enables a client’s internal sales team to use their time better by concentrating on candidates most likely to buy.
PointClear stands out in an industry filled with overstated claims and under-delivered promises. We are different for a few reasons: