Lead Generation Specialist

Posted by Dan McDade on Oct 20, 2017 10:20:08 AM

Tags: Sales Leads

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Is it better to in-source or outsource sales lead generation?

 

Lead Generation Specialist

Posted by Dan McDade on Sep 27, 2017 3:55:10 PM

Tags: Sales Leads

3 Comments

Q4 Does Not Mean Wait Until 2018

I am already getting questions from prospects about whether they should start a sales lead generation project now or wait until after the holidays. My answer to that question is not based on self-interest.

Lead Generation Specialist

Posted by Dan McDade on Sep 11, 2017 5:29:56 PM

Tags: Sales Process, Sales Leads

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If You Don’t Have a Sales Lead Management Process You’ll Fail

 

James Obermayer, founder of the Sales Lead Management Association, recently spoke with SLMA Radio program host Paul Roberts on how lack of a sales lead management process hampers company growth.

Is Lead Flow to the Reps Too Slow or Gridlocked?

 

Lead Generation Specialist

Posted by Dan McDade on May 11, 2017 4:59:09 PM

Tags: Lead Generation, Cost Per Lead, Sales Leads, White Papers

3 Comments

Sales Lead Generation: Saving Money – Killing Performance

PointClear was recently given a verbal approval for a pilot program by the SVP of Sales for a technology solutions provider. He liked us. Trusted us. Told us we had the deal. Then we got turned over to sales..

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How Much Leads Cost

 

I review a lot of content on this topic and am amazed at what I find written about lead cost. For example:

What Should the Sales Close Rate Be?

I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..

"Marketing is too important to be left to marketers."

This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood...

Sales Suffer When You Pick Bad Times to Contact Prospects

In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation..