Last August I wrote a blog for Top Sales World titled “Lead Generation Hogwash: The Top 7 Lies.”
I detailed 7 lies to be aware of to avoid a lead generation disaster (read the blog for the specifics):
Last August I wrote a blog for Top Sales World titled “Lead Generation Hogwash: The Top 7 Lies.”
I detailed 7 lies to be aware of to avoid a lead generation disaster (read the blog for the specifics):
Posted by Dan McDade on Jan 7, 2014 9:35:00 AM
Tags: Lead Management, Sales Leads, Marketing ROI, PowerMinute
In the same way that forensic units use state-of-the-art techniques to solve criminal cold cases, companies can use “business forensic techniques” to get to the bottom of their very own sales cold cases.
I woke up thinking about the Frank Sinatra classic "That’s Life" this morning and thought the following was a pretty good description of my life since 2008:
I've been a puppet, a pauper, a pirate, a poet, a pawn and a..
Posted by James Obermayer on Dec 19, 2013 9:31:00 AM
Tags: Sales Process, B2B Sales, Guest Blogs
I think I have heard all the excuses for not following up on sales leads.
The business philosopher, Jim Rohn said, "If you really want to do something, you’ll find a way. If you don’t, you’ll find an excuse."
..
The most reliable and scalable approach to finding new B2B customers is outbound communications, whether by mail, phone or email, to potential prospects, using rented or purchased lists. B2B marketers typically select..
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Dan McDade on Jan 9, 2014 8:14:00 AM
Tags: Lead Generation, B2B Marketing, B2B Sales