James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.
He stands 6’5” in custom-made cowboy boots, and..
James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.
He stands 6’5” in custom-made cowboy boots, and..
Posted by Dan McDade on Jan 7, 2014 9:35:00 AM
Tags: Lead Management, Sales Leads, Marketing ROI, PowerMinute
In the same way that forensic units use state-of-the-art techniques to solve criminal cold cases, companies can use “business forensic techniques” to get to the bottom of their very own sales cold cases.
I woke up thinking about the Frank Sinatra classic "That’s Life" this morning and thought the following was a pretty good description of my life since 2008:
I've been a puppet, a pauper, a pirate, a poet, a pawn and a..
Posted by Dan McDade on Oct 9, 2013 10:11:00 AM
Tags: B2B Marketing, Marketing & Sales Alignment, B2B Sales, Inbound Marketing, Lead Management, PowerViews
We’re nearing the last quarter of 2013, and another year of sales will soon be behind us. An important question all sales and marketing departments should be asking themselves is how they can better communicate in..
Posted by Martine Hunter on May 9, 2013 8:35:00 AM
Tags: B2B Marketing, Lead Nurturing, Inbound Marketing, Lead Management
Online content in the sales and marketing industries is constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues.
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by James Obermayer on Mar 25, 2014 7:53:00 AM
Tags: Marketing & Sales Alignment, Lead Qualification, Lead Management, Sales Leads