It's a Problem for Sales and Marketing!
“Weed the garden,” I said to the company president. “You have people who haven’t made quota in over a year and you’ve kept them employed, listened to their excuses, and accepted..
“Weed the garden,” I said to the company president. “You have people who haven’t made quota in over a year and you’ve kept them employed, listened to their excuses, and accepted..
Sales and marketing do get along—in organizations that foster collaboration.
By Ginger Conlon, editor-in-chief, Direct Marketing News
Is it really marketing’s fault that sales can’t close deals? Is it the sales team’s..
James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint.
He stands 6’5” in custom-made cowboy boots, and..
Tags: Marketing & Sales Alignment, Sales Process, B2B Sales, Increase Sales, Sales Leads, PowerViews
Everyone in sales recognizes that there is an unfortunate gap between marketing automation and customer relationship management (CRM). When 80 percent of marketing-qualified leads fail to convert into sales-qualified..
As Casey Stengel said, “If you don’t know where you’re going, you’ll end up someplace else.” For this company ‘someplace else’ had been growth, but at low margins, with chaos in the sales ranks, and a poorly installed..
Posted by James Obermayer on Apr 29, 2014 10:42:00 AM
Tags: B2B Marketing, Marketing & Sales Alignment, Announcements