“Regarding lead generation, when does the role of marketers end?”
“Regarding lead generation, when does the role of marketers end?”
Posted by Dan McDade on Aug 5, 2010 9:47:00 AM
Tags: Lead Generation, Lead Management, Increase Sales, Marketing ROI
Two encouraging lead generation trends were reported in a July 16 blog by Barry Trailer, managing partner at CSO Insights, in which he announced the availability of CSO Insight’s 2010 Lead Generation Optimization Report..
I have exciting news to share. We’re proud to be a sponsor of the Sales Lead Management Association, and it gives me great pleasure to let you know about the July 29th premiere broadcast of SLMA Radio in which I’ll be..
Posted by Dan McDade on Jul 20, 2010 12:31:00 PM
Tags: Lead Generation, Marketing Strategy, Demand Generation, Lead Management
An interesting post by Chris Koch introduces a phase to precede the four traditional buying process stages of business-to-business marketing and sales …
Two killer apps: FaceTime and face time.
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Dan McDade on Aug 11, 2010 1:51:00 PM
Tags: Lead Generation, Marketing & Sales Alignment, Lead Management