Today we're honored to have guest blogger Nancy Nardin share her thoughts on delivering the 'right' leads to sales. Nancy is Founder and CEO of Smart Selling Tools, a leading online marketplace that helps connect Sales..
Today we're honored to have guest blogger Nancy Nardin share her thoughts on delivering the 'right' leads to sales. Nancy is Founder and CEO of Smart Selling Tools, a leading online marketplace that helps connect Sales..
Posted by Dan McDade on Dec 14, 2010 12:00:00 PM
Tags: Lead Generation, B2B Sales, Prospect Development, Cost Per Lead, Marketing ROI
Conventional wisdom—that something called a “lead” can and should be had at consistently lower price points where it will still deliver value—is at the root of a host of sales and marketing problems and deserves a..
This was a fun and informational event with lots of time carved out to network on a unique patio that made lunches and breaks all the more enjoyable.
I caught up with Jill Konrath last month and interviewed her about her book, Snap Selling. Snap Selling follows Jill’s book, Selling to Big Companies, which has been an Amazon Top 25 sales book for 4 years running. In..
Posted by Dan McDade on Nov 2, 2010 8:16:00 AM
Tags: Lead Generation, B2B Sales, Prospect Development, Lead Qualification, Lead Management
As simple as it sounds, agreement on the definition of a sales lead can be elusive.
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Nancy Nardin on May 2, 2011 10:00:00 AM
Tags: B2B Marketing, Marketing & Sales Alignment, B2B Sales, Increase Sales