I recently published The Truth About Leads. Find out why.
I recently published The Truth About Leads. Find out why.
James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. This month Jim's intention is to stimulate..
Comment on The Bridge Group's ten predictions for inside sales in 2011. Trish Bertuzzi and Laurie Page start the new year off with some surprising predictions.
Just for a moment, let’s revisit the GAO’s definition of best practices described in the introduction to the series:
“Best practices are the processes, practices, and systems identified in public and private..
Posted by Dan McDade on Dec 14, 2010 12:00:00 PM
Tags: Lead Generation, B2B Sales, Prospect Development, Cost Per Lead, Marketing ROI
Conventional wisdom—that something called a “lead” can and should be had at consistently lower price points where it will still deliver value—is at the root of a host of sales and marketing problems and deserves a..
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Dan McDade on Jan 31, 2011 10:30:00 AM
Tags: Lead Generation, Lead Nurturing, Lead Qualification, Lead Management