My best right hand man in a large sales organization was the sales operations manager. I had 110 salespeople working for me worldwide, a company president who was hyper (to say the least), and board of directors who..
My best right hand man in a large sales organization was the sales operations manager. I had 110 salespeople working for me worldwide, a company president who was hyper (to say the least), and board of directors who..
The main reason that the results from CRM initiatives are suboptimal in most organizations with a field sales force is that the main stakeholder, the sales rep, doesn’t get the “WIIFM” (“What’s in it for me?”). CRM may..
“Weed the garden,” I said to the company president. “You have people who haven’t made quota in over a year and you’ve kept them employed, listened to their excuses, and accepted..
Sales and marketing do get along—in organizations that foster collaboration.
By Ginger Conlon, editor-in-chief, Direct Marketing News
Is it really marketing’s fault that sales can’t close deals? Is it the sales team’s..
In January I wrote the blog: How to Diagnose if Inbounditis is Killing Your Sales Pipeline, which was published by DemandGen Report. In the article I assert:
"A healthy, driven inbound marketing department is great,..
Posted by James Obermayer on May 20, 2014 8:29:54 AM
Tags: B2B Marketing, Marketing Strategy, Guest Blogs