“Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”
It was with a slight hesitation that the sales manager added the second sentence about..
“Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”
It was with a slight hesitation that the sales manager added the second sentence about..
Few companies get by on their good looks—although the engineering department would like to think that the pure genius and word of mouth about your product is enough to sell it. In their opinions marketing is not needed...
Stephen Covey said, “The key is not to prioritize what's on your schedule, but to schedule your priorities.” Of course, Covey’s message is a good one for all of us, but especially true for salespeople as pointed out in..
Corporate growth, good and bad, can be traced to sales lead follow-upi.
Marketers keep thinking it is common sense for sales representatives to follow up all inquiries given to them. After all, what is the alternative?..
Available Free for a limited time!
I am excited to announce that SellingBrew just published my Playbook Diagnostic, “Five Signs You’re Missing Sales Opportunities” and has generously made it available free to readers of..
Posted by James Obermayer on Oct 13, 2015 10:00:00 AM
Tags: Lead Management, Sales Leads