Jim Dickie is the Managing Partner with CSO Insights; a research firm that specializes in benchmarking how companies are leveraging people, process, and technology to optimize the way they market to, sell to, and..
Jim Dickie is the Managing Partner with CSO Insights; a research firm that specializes in benchmarking how companies are leveraging people, process, and technology to optimize the way they market to, sell to, and..
Posted by Craig Rosenberg on Jun 7, 2011 10:10:00 AM
Tags: Lead Generation, B2B Marketing, Marketing & Sales Alignment
Today's guest blogger, Craig Rosenberg, is Vice President, Focus Expert Network at Focus, a company whose mission is to make business expertise available to everyone. Craig works with business and industry experts to..
Posted by Nancy Nardin on May 2, 2011 10:00:00 AM
Tags: B2B Marketing, Marketing & Sales Alignment, B2B Sales, Increase Sales
Today we're honored to have guest blogger Nancy Nardin share her thoughts on delivering the 'right' leads to sales. Nancy is Founder and CEO of Smart Selling Tools, a leading online marketplace that helps connect Sales..
Posted by Dan McDade on Apr 25, 2011 9:37:00 AM
Tags: Lead Generation, B2B Marketing, Marketing & Sales Alignment, Prospect Development, Lead Management
I recently had the opportunity to interview Ardath Albee about the importance of lead nurturing and I think you’ll be interested to read some of the valuable feedback she provided.
Posted by Dan McDade on Mar 8, 2011 9:45:00 AM
Tags: Lead Generation, Marketing & Sales Alignment, Inbound Marketing, Lead Management
Strategic account management and marketing automation: a marriage made in heaven or oil and water?
I had the good fortune to discuss how SAM and marketing automation intersect with Bob Thompson, CEO of CustomerThink,..
Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..
It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..
Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Jim Dickie on Aug 29, 2011 7:30:00 AM
Tags: Lead Generation, Marketing & Sales Alignment, Lead Management