Lead Generation Specialist
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Sales and Marketing Unite! Really.

We're pleased to have a new guest blogger with this post. Ginger Conlon is editorial director of 1to1 Media. She blogs at Think Customer.

Lead Generation Specialist

Posted by Dan McDade on Sep 1, 2010 10:10:00 AM

Tags: Lead Generation, Demand Generation, Social Media

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90% of B2C Brand Conversations Happen Offline. True for B2B, Too?

"According to a recent report by the Keller Faye Group, less than 10% of word-of-mouth conversations happen online."

Lead Generation Specialist

Posted by Guest Blogger on Aug 27, 2010 2:27:00 PM

Tags: Lead Generation, Prospect Development, Lead Qualification

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Don't Thwart Your Lead Generation Efforts—Ask the Next Best Question

Post by guest blogger Carl Saxon, Business Development Associate, PointClear.

Lead Generation Specialist

Posted by Dan McDade on Aug 26, 2010 3:27:00 PM

Tags: Lead Generation, Prospect Development, Lead Management

0 Comments

There’s Gold In Them Thar Databases!

About 50 miles north of PointClear’s Atlanta home is the site of the first major US gold rush that began in 1828. Legend has it that it was on the steps of the county courthouse there in 1849 that Dahlonega Mint..

Lead Generation Specialist

Posted by Dan McDade on Aug 24, 2010 11:31:00 AM

Tags: Lead Generation, Marketing & Sales Alignment, Lead Management

3 Comments

Sales & Marketing Still Not Aligned? Who Owns the Fix?

I mentioned in an earlier blog my interview on the July 29 debut program of the Sales Lead Management Associations’ SLMA Radio, a series of regular talk show broadcasts touching on industry news and events and..

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You Can’t Put in What God Left Out … and Other Important Things Learned in Business and Life

Jim Obermayer is the founder of the Sales Lead Management Association, and host of the Funnel Radio Channel. Jim recently..

Why Don’t Companies Want to Talk to Anyone?

It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..

What Should the Sales Close Rate Be?

I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..

Gold Calling vs. Cold Calling

I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..

Outbound vs. Inbound: The Risk Management Issue in the Complex Sale

Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..