I review a lot of content on this topic and am amazed at what I find written about lead cost. For example:
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood...
In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation is..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by James Obermayer on Jun 12, 2018 11:56:07 AM