James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. This month Jim's intention is to stimulate..
James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. This month Jim's intention is to stimulate..
Just for a moment, let’s revisit the GAO’s definition of best practices described in the introduction to the series:
“Best practices are the processes, practices, and systems identified in public and private..
There is a counter-intuitive relationship between lead volume and sales performance.
Results multiply when lead nurturing strategies multiply. Successfully engaging prospects depends on a mix of tactics to maintain positive awareness of your offering until it’s time to buy. The resources and..
Tags: Lead Generation, Marketing Strategy, Prospect Development, Lead Qualification, Lead Management
As lead qualification and prospect development have never been as important as they are now, a question arises. Should the tasks of lead qualification and lead nurturing be assigned to marketing teams or sales..
Posted by James Obermayer on Jan 19, 2011 9:05:00 AM
Tags: Lead Management, Guest Blogs