Lead Generation Specialist

Posted by Dan McDade on Mar 14, 2011 1:31:00 PM

Tags: Lead Generation, Lead Management

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These Updated Takes on B2B Lead Generation Strategies May Surprise You

Many thanks to Stone Payton and Todd Schnick, hosts extraordinaire of High Velocity Radio, for the interview on my new book, The Truth About Leads. (listen to the podcast)

The B2B lead generation and sales lead..

Lead Generation Specialist
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The Truth About Leads, Marketing Automation and Strategic Account Management

Strategic account management and marketing automation: a marriage made in heaven or oil and water?

I had the good fortune to discuss how SAM and marketing automation intersect with Bob Thompson, CEO of CustomerThink,..

Lead Generation Specialist

Posted by Dan McDade on Feb 21, 2011 10:30:00 AM

Tags: Lead Management

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Who gets your vote as history’s top twenty women? And the winners are…

Sponsoring SLMA’s Top Twenty Women in sales lead management got me to thinking about the top 20 women of all time.

From initial visions of Rosie the Riveter and the sounds of “You’ve Come a Long Way Baby” (somehow, the..

Lead Generation Specialist

Posted by James Obermayer on Feb 16, 2011 11:50:00 AM

Tags: Lead Management, Guest Blogs

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What if CRM had not been invented?

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Jim returns this month with another thought..

Lead Generation Specialist

Posted by Dan McDade on Jan 31, 2011 10:30:00 AM

Tags: Lead Generation, Lead Nurturing, Lead Qualification, Lead Management

2 Comments

Why I Wrote The Truth About Leads

I recently published The Truth About Leads. Find out why.

Revenue - Inbound - Nurturing = The GAP. We guarantee you'll be surprised by your actual metrics. Try our Lead Revenue Calculator
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Why Don’t Companies Want to Talk to Anyone?

It’s truly strange when companies enter the stealth mode. They hide phone numbers, dial-by-name directories, and employee names,..

What Should the Sales Close Rate Be?

I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..

Gold Calling vs. Cold Calling

I've written many blog posts on the fact that cold calling isn't dead. In fact, doing the right amount of research, adding a..

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Companies providing complex, high-investment solutions are facing a significant risk management issue in light of Sirius..