If you ever played marbles, you know that there is a difference between Swirls and Agates. Let's say Swirls cost $.25 while Agates cost $5.00. If you pay $5.00 for a marble, you are going to want to make sure you bought..
If you ever played marbles, you know that there is a difference between Swirls and Agates. Let's say Swirls cost $.25 while Agates cost $5.00. If you pay $5.00 for a marble, you are going to want to make sure you bought..
Sales and marketing executives filled the TAG Marketing event at the Centergy Building 3rd Floor Meeting Room in Atlanta last Thursday. The panel I moderated included:
There is a lot of talk about "BANT" in the marketplace today. "BANT" stands for budget, authority, need and timeframe; and there are some managers specifying that each element of "BANT" must be satisfied in order for a..
Marketing campaigns can establish brand image without the prospect sensing a direct touch from the marketer. Sales calls can be insistent enough to irritate. Effective lead nurturing falls somewhere between the..
Posted by Dan McDade on Aug 4, 2009 9:44:00 AM
Tags: Lead Generation, Marketing Strategy, Market Segmentation