The answer to this question is a lot more complicated than it looks. There are many factors that impact the percent of leads that should be closed by sales.
The answer to this question is a lot more complicated than it looks. There are many factors that impact the percent of leads that should be closed by sales.
For the 5th year running, Top Sales World has announced their Top 50 Sales & Marketing Blogs. Also for the 5th year in a row, PointClear has been among the blogs recognized by TSW.
I review a lot of content on this topic and am amazed at what I find written about lead cost. For example:
I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..
This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood...
In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation is..
Learn what it takes to effectively generate leads in this complex environment. Healthcare solution providers that recognize what's required for lead generation success get better market coverage, improved industry intelligence and more sales opportunities.
Posted by Dan McDade on Aug 2, 2017 3:28:25 PM
Tags: Lead Nurturing, Cost Per Lead, Marketing ROI, Close Rate