Lead Generation Specialist

Posted by Dan McDade on Jun 8, 2017 1:41:49 PM

Tags: Cost Per Lead, Close Rate, Marketing ROI Calculator


PointClear Blog Named to Top 50 by Top Sales World


For the 5th year running, Top Sales World has announced their Top 50 Sales & Marketing Blogs. Also for the 5th year in a row, PointClear has been among the blogs recognized by TSW.

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Top 5 posts

How Much Leads Cost


I review a lot of content on this topic and am amazed at what I find written about lead cost. For example:

What Should the Sales Close Rate Be?

I’ve read and heard (from a well-known industry analyst firm) that best-in-class companies close 30% of sales qualified leads..

"Marketing is too important to be left to marketers."

This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood...

Sales Suffer When You Pick Bad Times to Contact Prospects

In the digital age, more and more communication takes place via email and text messaging, but a person-to-person conversation is..