Delivering a superior sales experience is the best way to increase B2B sales success, and the RAIN Group sales training folks have the statistics to back it up.

Their new infographic is an interesting and timely read—highlighting what differentiates top performing sales organizations. For example, the ones that win consistently share key characteristics, like driving value (81%) for their prospects, listening to buyers (75%), and understanding prospects’ needs (73%). Read on for insight as well about market opportunity and sales productivity—and get ready for a productive new year.

As always, I welcome your questions and comments.