Leaders at the highest corporate levels don’t avoid sales pitches; in fact they welcome them—provided the sales person approaches them the right way.

—Nicholas A.C. Read, Dr. Stephen J. Bistritz, Selling to the C-Suite

Events

2010

SLMA Radio

A weekly talk radio program centered around the topic of sales lead management hosted by well-known radio commentator Will Crist

Dan McDade, president and CEO of PointClear and Phil Fernandez, CEO of Marketo took part in the debut broadcast.

July 29, 2010

Listen to the archive

Move The Needle, Close The Loop, And Deliver The Revenue: 15 Proven B-To-B Strategies For Sales Funnel Acceleration

by Russell Kern, The Kern Organization; Denny Head, eDemand Leads; Dan McDade, PointClear

May 20, 2010

For more information click here.

Webinar Leads Demystified

Best practices for leveraging both webinar registrants and attendees

by M.H. "Mac" McIntosh, Mac McIntosh Inc.; Dan McDade, PointClear

April 28, 2010

For more information and to view the on-demand webinar click here.

Finding and Winning New Business

A Webinar presented by Don Gracy, partner with NewLeaf Partners, and Dan McDade, president and CEO of PointClear
March 18, 2010

Don Gracy and Dan McDade join forces in this insightful Webinar designed to help sales and marketing executives in their continuing quest to acquire clients. NewLeaf Partners, a leading sales productivity consulting firm, and PointClear have collaborated over the years, and have compiled best practices surrounding the finding and winning of new business.

For more information and to view the webinar, click here.

2010 Bash in the Burbs

More than 100 members of the Georgia technology community came together at PointClear on Jan. 28, 2010 for the annual Bash in the Burbs. The group enjoyed great food, wine and the chance to network with TAG and TechAmerica members. Attendees learned just how TechAmerica (formerly known as the American Electronics Association, or AeA) is serving the high-tech business interests of companies headquartered in Georgia, and heard more about the newly formed relationship between TAG and TechAmerica Georgia.

2009

Cracking the C-Suite: Finding and Aligning with the Relevant Executive in 2010

A Web seminar from DemandGen featuring Stephen J. Bistritz, Ed.D, author of the new book “Selling to the C-Suite” and Dan McDade, PointClear

Dec. 17, 2009

During this 45-minute Web seminar Steve shares strategies on how to map an organization to determine the formal and informal power. He is joined by Dan McDade, president of PointClear, who shares recent success stories on using Multi-touch, Multi-media, Multi-cycle campaigns that multiply results and gain access to high-level executives.

Multi Program, Multi Lead Results

An Interview with Dan McDade on Bizz Buzz

July 13, 2009

In this video interview Dan McDade, president of B2B prospect development firm PointClear, LLC, provides insight into the value of multi-touch, multi-media and multi-cycle marketing campaigns, including tips for increasing their success. Since 1997, PointClear has collected data from work with more than 40 clients on 77 separate programs. McDade’s team has carefully tracked the number, frequency and type of touches performed and measured corresponding response rates—and he shares these results with viewers.

Click to view a 3 minute excerpt from the program. This clip is free and does not require registration.

If you're interested in viewing the complete 30 minute program click for free registration.

The Basics of Long-Term Lead Nurturing: How to Benefit From Your Firm's Second Best Revenue Source

An Interview with Dan McDade

RainToday.com's podcast: Marketing & Selling Professional Services

Feb. 2009

Lead nurturing is a highly-relevent topic nowadays with most firms struggling to win business in the current recession. Why? Roughly 75 percent of all leads are long-term opportunities that need nurturing.

Click to listen as Dan McDade, founder and president of PointClear, explains how the best firms focus on these opportunities by using meaningful, thoughtful, and enjoyable communications.

Best Practices: 10 Actions to Immediately Improve Your Lead Nurturing Program

by Dan McDade, PointClear

RainToday Webinar

Feb. 26, 2009

Why Sales Needs Fewer Leads, Even in Tough Times

by Timothy Sullivan, SPI; Dan McDade, PointClear

SPI Briefing

Feb. 6, 2009

Click to listen as Timothy Sullivan, director of Sales Performance International and Dan McDade, founder and president of PointClear discuss why sales opportunities are stalling in this tough economy. There's a tremendous interest in generating new leads, but more leads isn't necessarily the answer. Learn how to solve the problem properly.

2008

Accelerating the Sales Pipeline During a Slow Economy

by Andrew Gaffney, Demand Gen Report; Dan McDade, PointClear; David Thompson, Genius.com
Demand Gen Report Webinar
May 29, 2008

Developing Prospects. Driving Revenue.

TechLINKS Exchange Marketplace
Atlanta
May 22, 2008

2007

Improving Lead Generation Strategies

by Dan McDade, PointClear
CenterBeam Corporate Headquarters
San Jose, Calif.
Oct. 18, 2007

Leads, Appointments and Granfalloons

by Dan McDade, PointClear
Institute for Enterprise and Innovation
Entrepreneurial Forum
Atlanta
Oct. 11, 2007

Lead Farming: A New Idea in Sales Success

by Karen Hayward, CenterBeam; Karla Blalock, PointClear
PointClear/CenterBeam Webinar
June 14, 2007

The Secret to Turning Real Leads into Sales Opportunities

by Karen Hayward, CenterBeam; Dan McDade, PointClear
PointClear/CenterBeam Webinar
Jan. 23, 2007

2006

Land More Sales with Fewer Leads Through Lead Farming

by Dan McDade, PointClear
Creativity + Commerce Summit
Mountainside, N.J.
Oct. 5, 2006