Developing Prospects. Driving Revenue
Developing Prospects. Driving Revenue

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It's a bizarre, often co-dependent relationship; working at arm's length, sales has the latitude to dismiss the leads marketing creates as not qualified or nurtured enough, while marketing can claim that they are holding up their end of the bargain when you consider things purely from a volume standpoint.

—SiriusDecisions Research Brief
“Blood Brothers”

How Relational Segmentation Techniques Help Achieve Higher Sales at Lower Cost - Download White Paper

Sales Solutions Overview


PointClear’s prospect development solutions combine effective services, comprehensive deliverables and industry best practices to help you better identify, nurture and convert sales leads into short- and long-term revenue.


Market Development Lead Development Opportunity Development


Opportunities … coverage … intelligence … only PointClear’s prospect development deliverables extend clients’ resources by delivering all three:

  • PointClear delivers the highly qualified opportunities your sales team needs to drive revenue for your organization.

  • We introduce your products and services to all of your target market—making sure no opportunities are lost because buyers weren't aware.

  • We also gather valuable intelligence about the market—like who’s in what position, what the active business initiatives are, and what inroads the competition is making.

Best Practices

PointClear’s clients benefit from industry best practices developed over the past 13 years working with leading B2B companies nationwide. PointClear has set the standards in the following areas:

  • Market Definition

  • List Enhancement

  • Market Segmentation

  • Qualification and Nurturing

  • Opportunity Distribution

  • ROI Measurement

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