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PointClear Improves Sales Opportunity Output Through Innovative Training and Best Practices Education

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PointClear clients enjoy measurable improvements resulting from unique "Black Belt Process"

ATLANTA, GA – April 5, 2005 – PointClear, LLC, a leading provider of outsourced Sales Opportunity Management (SOM) solutions for companies with complex sales processes, today announced that it has formalized a professional training process for its associates as part of the “Sales Black Belt Process,” a program developed in conjunction with Beacon Worldwide Associates, Inc. Team members participate in an intensive year-long program to achieve increasing levels of productivity and effectiveness through best practices training and execution. Point Clear and Beacon, having partnered on past projects, collaborated to create an effective associate development program that has increased the number of high quality business opportunities for PointClear’s clients.

The program is designed to increase proficiency levels in certain skill sets in order for the participants to advance to the next level. Each level (or “belt”) represents the participant’s evolving expertise and skill levels. This unique and innovative approach is designed to heighten the awareness and effectiveness of account team members in selling situations. Proven results include increased lead rates, better quality of leads and higher close rates per lead generated.

The Black Belt Process includes sessions that are highly focused on developing a particular skill set. The class work is supported by direct coaching from Beacon consultants to tie the participants’ progress to actual performance.

“Our process allows us to see into exactly what each person knows about the subject matter, how they execute and where they are aligned -- or not aligned -- with best practices,” said Carl Erickson, President and CEO, Beacon Worldwide Associates Inc. “This makes any training and support we provide easily customizable to what the individual, group or client organization needs. It also makes it extremely cost efficient because you hit the highest payback items first.”

In addition to focusing on specific business development skill sets, the program also utilizes the considerable experience of the Beacon staff to ensure that related skills such as ROI analysis, communications or presentation techniques are also tied in. BeaconWorldwide has successfully implemented this program in organizations, from young start-ups such as OutStart through established, international organizations such as PriceWaterhouseCoopers.

“We are seeing solid results for PointClear and for our customers through this unique program,” said Dan McDade, President of PointClear. “This approach optimizes the entire individual, helping them to recognize and make better use of their personal skills while incorporating best practices training on a tactical level. We are truly raising the standard for our service levels and driving more revenue through our clients’ organizations.”

About Beacon Worldwide
Beacon Worldwide Associates Inc. is an 11-year-old company focused entirely on sales research, consulting and training services to companies selling complex products and services. They have worked across 21 countries in 8 languages and the Beacon Accelerated Selling Model has won numerous client and industry awards for their approach. For further information please go to www.beacon-worldwide.com or call 1-888-234-3997.

About PointClear
Headquartered in Norcross, GA, PointClear, LCC is a leading provider of outsourced Sales Opportunity Management (SOM) solutions for companies such as Arrow, Cognos, Dell, Indus, Inovis and Sun. PointClear’s expert team of sales and marketing professionals provide detailed intelligence that: helps companies understand their markets, identifies the most qualified sales opportunities, provides sales teams with ready buyers, and verifies results. PointClear's comprehensive portfolio of outcome-based marketing services includes: building/optimizing marketing databases, multi-channel prospecting programs, in-depth prospect profiling, fulfillment and e-fulfillment, list segmentation, target market intelligence, closed-loop Sales Opportunity Management, ROI analysis, and much more.

Contact Information:
Kathy Cabrera
Carabiner Communications
770.569.8221
kcabrera@carabinerpr.com