• DRIVING REVENUE
• PLANNING
• PEOPLE
• PROCESS

Having fewer, higher quality leads, provides more value to sales employees, and improves the
visibility and accountability of marketing.

—Gartner Customer Relationship
Management Summit

People

One of PointClear’s significant differentiators is the quality and experience of our prospect development associates. While other providers may profess the same, minimal research will reveal the use of temps, part-time and/or offshore resources. PointClear professionals assure your one chance for a positive first impression is achieved:

• PointClear’s clients benefit from the business maturity our associates bring to the table. Our people have significantly more experience than the industry average. To attract this caliber of professional, PointClear’s compensation plan is more generous than the industry average—helping us consistently deliver superior results to our clients.
• Our clients’ prospects are more effectively engaged because of our people’s ability to converse on a broad range of relevant subjects. Virtually 100% of PointClear’s associates have college degrees—many have graduate-level education—a higher percentage than you’ll find at traditional telemarketing, appointment-setting or lead-generation firms.
• Our clients leverage our team's years of first-hand experience selling complex solutions to specialized verticals using proven B2B sales techniques. Each PointClear associate is trained in respected sales techniques such as SPIN Selling, Solution Selling, and Miller Heiman to assure quality interactions with your prospects.

As a result of more experience, more education and more sales and marketing expertise, we are able to serve as a seamless extension of your company. Associates don’t memorize a script; they learn your company’s offerings, messages and philosophies, industry segments and business processes. They speak your language and function as an integral member of your selling team.

Serving as representatives of your company, our associates identify and address prospect pain points and offer solutions. We have the ability to respond to, qualify, nurture and develop your prospects, ensuring your sales team is productive and your organization is reaching its revenue goals.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Companywide support

In addition to our seasoned prospect development associates, PointClear prides itself on the quality of our entire team.

• Our program managers—responsible for managing, analyzing and continually refining each client engagement—are the most experienced in the industry. Program managers are responsible for the comprehensive prospect development planning that benefits each PointClear client. They’ve served as senior product management, sales and marketing executives across dozens of industries.
• Our supervisors manage the smooth day-to-day prospect development operations, seeing that PointClear methodologies are adhered to, and the plan is followed closely. Supervisors are experienced—all have come up through our ranks—and are an important component of PointClear’s people differentiator.
• Our support team creates and maintains an environment for success, from database development to list enhancement, from analytics to segmentation, from reporting to CRM/SFA file management, from response tracking to fulfillment management, from pipeline review to quality control, from team building to career development—working behind the scenes on behalf of PointClear clients.
• PointClear’s senior management has decades of experience building and managing sales and marketing teams for technology, healthcare and business services organizations. We understand what it takes to drive revenue growth in a dynamic, competitive marketplace because we've faced these strategic challenges ourselves.